Monday, 10 September 2012
Monday, 3 September 2012
12. Low Budget Ideas
From Watching these two music videos I have learn't that if you are filming a fast paced music video of any genre then you need to have fast paced editing which matches the beat of the of the music itself. This will help your video look like a professional video.
I know that the location and costumes you use have to be chosen with great care, as in "Just Got Paid" if they didn't wear suits and fashionable clothes the video wouldn't have been so successful. Also with this video the locations are key with the studio and nice house as it makes it seem like a real boy band music video.
There are a lot of camera shots and angles used in both of these videos, from extreme close ups to extreme long shots. This is key because it keeps the audience entertained, because if they were seeing the same five shots over and over again they would get bored easy, also what happens in the shots changes which is also key.
In the "Ah-Ha" music video colours are key, the reds and blacks used really make the video seem professional and were filmed. It makes the audience entertained, and the colours help tell the audience what type of genre the music video is.
8. Conventions Of A Music Video
Close-ups- Are used to show facial expressions and to show the lip syncing.

Mid-shots- Are used to show some lip syncing but mainly to show action.
Long-shots- Shows action and they story line of the video.
Extreme-long-shots- Show the location of the video.

Lip-Syncing- This is used to show the audience that the artist is singing the song in the video.
Effects- These are used to make the video interesting.
Montage-Editing- This is used to show a long period of time in only a few minutes or seconds.
Continuity-Editing- This is used to show the audience the story line.
Camera-angles- These are used to help show status and it makes the video interesting.Camera-Movements- These help the video entertain the audience.

Props- These are used to entertain the audience but also instruments are used to play the song.
Costumes- These help the story line progress and makes the situation clearer for the audience.
Lighting- This is used to help set the mood or help show what is happening in the scene.
4. Analysis Of Pop Video 3 - Train "Drive By"
Location:
In this music video there are two main locations, The first is in the city and it is an apartment. We see this shot as a mid shot and the city is behind the main character. The city is normally seen as a busy stressful place and by the expression of the character we can tell that he isn't happy. The second location is in the countryside where we see it as a big, open free space. The character seems happier in this location. There is a big comparison between the location as one is all buildings and no grass, and the other is all grass with no skyscrapers only small cottages.
Clothes:
In the video there is a lot of characters, some more important then others and the main characters are wearing very stylish clothes which will get the audience to see them and think that that is the style so the audience will copy the video and wear the same clothes as the characters in the video. The main man has a black leather jacket with black jeans and the main female wheres a black leather jacket too and she wears a summer dress under her jacket.
Cinematography:
There are many shot types in the video, most of the singing is performed in a close up or mid shot, but there is a use of long shots and extreme long shots, when the cars are driving we see them in long and extreme long shots, we also see the countryside in long shots which shows the audience that it is free and open unlike the city. There are also camera angles used in the video. The best example of this is when he pulls up in his car at the end and he looks up at her, this is down in many films as it is giving the female the power because he was in the wrong by leaving her.
Props and Effects:
There aren't many props in the video but the main one throughout the video are the cars used. All of the cars used are very stylish and colourful. Lighting blue and yellow and red are used to grab the audiences attention. The models of the car are also very cool and wanted by the audience. It makes the man seem as if he is wealthy and stylish which means the audience will want to be like him. There aren't many effects in the video either, with only a couple of flares used to exaggerate the sunshine to the audience, and there are some filters used to make it seem more yellow/orange again to exaggerate the sunshine to the audience, it makes it feel much more happier and warmer for the audience.
Continuity/Montage Editing:
The video is in continuity editing with bits of montage as we start with on the phone but then having flashbacks of the past of how he and the woman were close together and had a good relationship, during the flashbacks we cut to present times of him driving to meet the women,and after the final of the flashbacks he arrives at a country club where he tells the women how much he loves her.
Concept/Narrative:
The music video is about a man that has an argument with his girlfriend driving to find her, as he is driving to meet her he is having flashbacks of how things use to be between the two of the in the past. By time he finds her at the country club he has found some people from a car convention and has brought them along to tell her how much he loves her and how he is sorry.
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